We are JoyRiders

Since 2016, we have been helping women, families, and even a handful of men get on their bikes. We’ve helped thousands of people learn to ride for the first time and been on thousands of rides for beginner riders too.


We run regular groups for casual riders and a special volunteer ride leader programme. Our focus is on fun, rather than speed or endurance. We ride at the pace of the least experienced rider and never leave anyone behind.


We want to help more women to ride independently and grow in confidence.


We are a not-for-profit, community interest company and incredibly grateful for all of our brilliant volunteers.


Meet the CEO

White woman wearing square, red glasses and a blue headscarf. She is leaning over the handlebars of a bike. Background is a park.

Mariam

Chief Executive

Mariam was raised in the Netherlands and Germany. Being Dutch, and a lifelong cyclist, when she moved to London in 2008 she was shocked on how little cycling was happening.


Mariam is also a member of the London Cycling Campaign's Women’s Network steering group. 



We are thankful for our founder, Carolyn, and our founder and first Chief Executive, Vieve, for their hard work establishing JoyRiders and for their continued support.